The folks at MGID will viva Las Vegas at the 2016 Affiliate Market West in January. There’s only a couple months left and we want to see you there. If you are coming, stop by meet market table #111 and booths #4010 and #5010. We’ll be there to give you some one-on-one time with native … Read more
Some time ago, MGID launched its ground-breaking Selective Bidding feature that enabled advertisers to have unprecedented control over their traffic sources. The results were incredible and so we’ve committed to rolling it out for all of our customers. In case you were out of the loop, Selective Bidding is a tool MGID launched for advertisers … Read more
Join Brett Rothenberg for a webinar on Oct 15 at 10AM PST about how to make the most of your ad spend using Selective Bidding.
So if you are planning to go, stop by table #211, if not — maybe you should consider! The summit has been the “go to” destination for affiliate marketing for 12 years now and it’s a great chance to network and share best practices. The world’s leading affiliate marketing industry conference and exhibition is coming … Read more
Global Native Advertising Platform Finds Carell and Stone Have the Best “Click Factor” for Online Ads Less than a month from the big day, native advertising pioneer MGID announced the most clickable nominees for the 87th Academy Awards®. Emma Stone, nominated for best actress in a supporting role for her performance in Birdman and Steve … Read more
Data from More than 3,000 Online Entertainment Publishers Places Cyrus and Smith as Celebrities with the Best ‘Click Factor’ Pop sensation Miley Cyrus and rapper/Karate Kid Jaden Smith rank as native advertising’s most “clickable” celebrities, from MGID’s more than 3,000 partner entertainment websites. Other notable clickable names included Hayden Panettiere, Chloe Moretz, Jim Parsons and … Read more
Native advertising went mainstream this year, and as we look back at its impact in time for this Thanksgiving, we can see there is much for which to be grateful. 1) Native ads are what the industry was anticipating. 70% of individuals want to learn about products through content rather than through traditional advertising. And … Read more
IAB has come up with an outstanding research, results of which allow native advertising vendors to rethink their approach and start to bring the consumers of digital content even more value. Research performed by IAB & Edelman Berland sheds light on what consumers really think about sponsored content. You can see the results and conclusions … Read more
MGID Announces the Top Ten Clickable Native Advertising Topics for the First Half of 2014.