Affiliate Marketing: The Beginner’s Guide To Native Advertising

By Charles Ngo One of the most important decisions in affiliate marketing is choosing which traffic source to focus on. There are a ton of places to choose from including adult, Facebook, display, Google, mobile, etc. I wanna talk about a type of traffic that has been getting a ton of buzz the past few … Read more

What Dating Brands Can Teach You About Native Advertising

Match.com, eHarmony, PlentyOfFish – what do they all have in common? Well, besides helping users find their ideal matches, they all likely employ native advertising in one form or another. At its core, native advertising can be defined as digital ads that match the environment of a website or an app, and offer a logical … Read more

Native Advertising Increases Revenue & Engagement

Amber Brooks 12/19/16 The Short Version: MGID lends their marketing expertise to online brands worldwide and crafts targeted campaigns that rely on native advertising. Since 2004, the company has pioneered online business strategy with ad solutions to help their campaigns’ performance and increase user engagement. Almost 10,000 publishers have benefited from adding simple widgets designed to be flexible … Read more

Interview with Michael Korsunsky, Chief Marketing Officer at MGID

       by Ankush Gupta Dec 05, 2016 1. Could you tell me a little about your background and how you came to be the CMO at MGID? I’ve been working in digital since 2000, and started in a consumer-facing AV/AS space as one of founding members of CyberDefender. I then spent a number … Read more

20 Surprising Celebrities Driving Native Advertising

By Lindsay Bennett When you think of a “clickable” celebrity, the Kardashian clan comes to mind, but native advertising business MGID has found it’s not only the Kim and Khloe’s of the world stirring up interest with consumers, but rather a surprising mix of Hollywood stars.By analyzing hundreds of websites and more than 450,000,000 clicks, MGID … Read more

Performance Marketing Insights: Europe 2016. MGID is going!

Performance Marketing Insights: Europe in Amsterdam is upon us! Join MGID July 4-5 at Hotel Okura for performance marketing insights, workshops and more. Enjoy world-class keynotes, in-depth breakouts and all the networking opportunities you can handle over two action-packed days in the beautiful city of Amsterdam. Running alongside Performance Marketing Insights: Europe, will be the first ever European … Read more

MGID Is Exhibiting at the Affiliate Summit East 2016!

  Start spreading the news, the Affiliate Summit East is back in New York this summer and MGID will be there. Don’t miss us at table #421 or booth #4005-4006 because we can help you leverage native advertising for your offers, provide in-depth advice on your situation and will even have gifts and special packages for those who … Read more

We’re at LeadsCon in Vegas!

The definitive conference for lead generation is coming to Las Vegas in March, 15-17, and MGID will be there. Performance marketers are increasingly learning that native advertising is one of the most cost-effective and successful form of lead generation there is. So we will be going to LeadsCon to spread the word and to find … Read more