Nine Reasons to be Thankful for Native Advertising


Native advertising went mainstream this year, and as we look back at its impact in time for this Thanksgiving, we can see there is much for which to be grateful. 1) Native ads are what the industry was anticipating. 70% of individuals want to learn about products through content rather than through traditional advertising. And … Read more

Top 7 Hardest Working Native Advertising Strategies for Publishers

“People pretend not to like grapes when the vines are too high for them to reach.” ― Marguerite de Navarre We conducted an informal survey with our native advertising clients at MGID and found that 100% of our advertisers say that “publisher’s quality” is the most important component for effective native advertising. Another study by … Read more

All you need to know about MGID

To be closer to our clients and publishers we have created a series of guides highlighting different sides of MGID brand.  It’s our pleasure to share these guides with you.  We sincerely hope that you will find all the information you were looking for below: Digital advertising platform – general overview of our company and … Read more

Minimum package and restrictions of a CPA offer

Cost Per Action or CPA (sometimes known as Pay Per Action or PPA) is an online advertising pricing model, where the advertiser pays for each specified action (a purchase, a form submission etc) linked to the advertisement. This model proved itself useful among thousands of publishers worldwide. MGID traffic which is being sold on a … Read more