Performance Marketing Insights: Europe 2016. MGID is going!

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Performance Marketing Insights: Europe in Amsterdam is upon us! Join MGID July 4-5 at Hotel Okura for performance marketing insights, workshops and more. Enjoy world-class keynotes, in-depth breakouts and all the networking opportunities you can handle over two action-packed days in the beautiful city of Amsterdam. Running alongside Performance Marketing Insights: Europe, will be the first ever European … Read more

We’re at LeadsCon in Vegas!

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The definitive conference for lead generation is coming to Las Vegas in March, 15-17, and MGID will be there. Performance marketers are increasingly learning that native advertising is one of the most cost-effective and successful form of lead generation there is. So we will be going to LeadsCon to spread the word and to find … Read more

Hey! We’ve Got the Video of the Selective Bidding Webinar

Thank you for joining us on our free webinar, ‘Take Control of Your Ad ROI with Selective Bidding’. We hope it was informative and helpful in hitting your marketing goals. Did you miss it? No problem. The video is below. You can also download the presentation file here. Interested in what MGID is up to? … Read more

MGID Is Exhibiting at the Affiliate Summit East 2015!

So if you are planning to go, stop by table #211, if not — maybe you should consider! The summit has been the “go to” destination for affiliate marketing for 12 years now and it’s a great chance to network and share best practices. The world’s leading affiliate marketing industry conference and exhibition is coming … Read more

Complete CPA Guide

Cost Per Action or CPA (sometimes known as Pay Per Action or PPA) is an online advertising pricing model, where the advertiser pays for each specified action (a purchase, a form submission etc) linked to the advertisement. This model proved itself useful among thousands of publishers worldwide. MGID traffic which is being sold on a … Read more

Optimization of CPA campaigns

Each campaign needs to be updated with new teasers. Optimization is performed to help you understand which teasers are better, and why. To make you see the tendency, and eventually make every teaser and the campaign profitable. To optimize your CPA campaign follow the steps below: 1)      Give your campaign some time to show the … Read more

Launch of CPA campaigns

Follow a step-by-step guide below to get started: 1)      Choose the offer which you would like to advertise. Make sure that the region in which this offer is accessible, corresponds to the available GEO-targeting. 2)      Consult your account manager regarding  the current recommended bid and if the particular offer can be promoted in the desired region (e.g. … Read more

Minimum package and restrictions of a CPA offer

Cost Per Action or CPA (sometimes known as Pay Per Action or PPA) is an online advertising pricing model, where the advertiser pays for each specified action (a purchase, a form submission etc) linked to the advertisement. This model proved itself useful among thousands of publishers worldwide. MGID traffic which is being sold on a … Read more